How an Effective Influencer Marketing Strategy Supports B2B Inbound (and Why it Matters)

inbound marketing ebook

 

Inbound marketing is all about getting the right content in front of the right people at the right time. But it’s becoming even more challenging to ensure that your content is found by those that need it most.

What if you had instant access to a large, engaged audience across multiple channels?

That’s the power of influencer marketing. After all, we are the sum of our connections. And, the more connections, opportunities and greater audience you develop, the more influence you have.

This inbound marketing ebook can be downloaded from the SPROUT Content blog.

Starting in January, 2014, Justin P Lambert works full time with SPROUT Content, a leading inbound marketing agency based in Denver, Colorado.